Overhauling a Hardworking Brand

Portfolio Overhauling a Hardworking Brand Trux provides dump truck logistics and hauling management from a single platform, and needed our help visually communicating its unique advantages as the company prepares to grow. While Trux wanted to tout its tech-savvy, they didn’t want to come across as overly complicated to the contractors, haulers and fleet owners […]
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New Brand for a Long-Time Industry Leader

TRINITYRAIL Portfolio New Brand for a Long-Time Industry Leader TrinityRail is the largest provider of railcar products and services in North America with a history steeped in quality and innovation. Although they’ve long been considered the premier manufacturer of railcars across the continent, the marketing team was committed to better educating customers about their “integrated […]
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Raising school spirit.

Portfolio Raising school spirit. When Matchstic’s very first client in 2003 asked for our help with brand architecture 15 years later, we were thrilled to step up to the plate. With enough entrepreneurial energy to power a nuclear plant and a shared passion for helping schools raise money, the future was looking bright for Booster […]
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Launching a New Name in Data Management

DYNATA Portfolio Launching a New Name in Data Management When the two global leaders in first-party data successfully merged at the end of 2017, all eyes were on them. Just before Christmas of 2017, Research Now and Survey Sampling International (SSI) announced that they had received all necessary global regulatory approvals and had closed the […]
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F-WAVE

F-WAVE Portfolio Elevating Shingles to a New Level With a logo and idea in hand, F-Wave was hungry to jump into the roofing industry with the ability to produce the most durable synthetic roofing shingles in the market. While the product was being finalized, Spire was tasked with building the brand assets and awareness for […]
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A colorful shift.

Portfolio A colorful shift. In a world where laminates are called fake, cheap and plastic-y, how can you make them stand out to a community that lives and breathes good design? Arauco, a global manufacturer of sustainable wood products, came to us with the challenge of helping them create the identity for their new laminate […]
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Built to deliver hardcore results for everyday people

Portfolio Built to deliver hardcore results for everyday people Legion was founded by bestselling health and fitness author Mike Matthews to bring something unique to the fitness world: healthy, high-quality sports supplements based on sound science, sold honestly and at a fair price. While most supplements boast dubious claims and feature questionable ingredients, Legion’s products […]
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